Should you use PNG or JPG for website?
If you want a fast loading compressed image, choose a JPG format. If you are looking for a high quality, clear image, choose a PNG. What kind of file type should I use for my website logo? PNGs support transparency, and it is the best option for website logos that need to appear on various color backgrounds.
PNG is a high-quality graphics format – generally higher in quality than JPEGs, which are compressed to save space. The PNG format uses lossless compression and is generally considered a replacement to the Graphics Interchange Format (GIF format).
Photos should use a JPG file format whereas logos and simple illustrations should use PNG or SVG files. Keep in mind, JPG and PNGs can also have the same quality and smaller file size with the lesser-known format, WebP.
And while the graphics and the images with letters are usually better-looking in the . png file, with the regular photos, JPG is a better choice for the web because if the smaller size. If you decide to use PNGs only, they will slow your website which can lead to frustrated users.
JPEGs are usually more SEO-friendly than PNGs, especially if you do not need transparent backgrounds, as they offer better compression levels.
PNG format is a lossless compression file format, which makes it a common choice for use on the Web. PNG is a good choice for storing line drawings, text, and iconic graphics at a small file size.
The optimal file size for images on a website is no more than 200 KB, and for full-screen background images, between 1500 pixels to 2500 pixels wide, and for most other images a max-width of 800 pixels. Keeping images between these perimeters will ensure they load properly on computers and mobile screens.
Along with RAW, TIFF files are among the highest quality graphic formats available. If you're printing photos—especially at enormous sizes—use this format. You are making a high-quality scan. Using TIFF to scan your documents, photos and artwork will ensure that you have the best original file to work off of.
The PNG file format is widely used on websites to display high-quality digital images. Created to exceed the performance of GIF files, PNGs offer not just lossless compression, but also a much broader and brighter color palette.
There are three file formats for graphics used on the web: JPG, GIF, and PNG. Each of these file formats are designed with a specific purpose in mind, so it is important to understand the differences when we use them in our websites.
Why are JPEGs used on websites?
Joint Photographic Experts Group (JPEG)
While other methods can significantly reduce file size, you might end with an incomprehensible image—which you won't want for your website. Meanwhile, JPEG allows you to compress the file size while ultimately retaining as much detail as possible.
JPEG (.
JPEG files are very common on the Internet and JPEG is a popular format for digital cameras - making it ideal for web use and non-professional prints. Special Attributes: Can choose amount of compression when saving in image editing programs like Adobe Photoshop or GIMP.

BMP (Bitmap file)
Warning: You should typically avoid using BMP files for web site content. The most common form of BMP file represents the data as an uncompressed raster image, resulting in large file sizes compared to png or jpg image types.
In general, PNG is a higher-quality compression format. JPG images are generally of lower quality, but are faster to load. These factors affect whether you decide to use PNG or JPG, as does what the image contains and how it will be used.
PNG vs JPG – Which Image Format to Choose for Your WordPress Website? As a rule of thumb, PNG file format is a better option if pixels on your photos need to look sharp and clear. If you plan on adding graphics, screenshots, illustrations, charts, graphs, or logos to your WordPress site, choose PNG.
Image Type | Dimensions | Aspect Ratio |
---|---|---|
Background Image | 1920 x 1080 px | 16:9 |
Hero Image | 1280 x 720 px | 16:9 |
Website Banner | 250 x 250 px | 1:1 |
Blog Image | 1200 x 630 px | 3:2 |
1280×720 is considered to be the most suitable screen resolution for the desktop website version. Usually, the desktop version provides the best user experience and is supposed to be the most convenient and wide.
What Are the 3 Common File Types of an Image File? Based on data related to web usage, the three most common image file types are JPEG, PNG, and SVG.
JPEG, however, is a compression scheme, which means that saving images as JPEGs will result in some loss of image quality. You can often compress an image to about 1/10 of its original size by saving it as JPEG.
The . PNG file format is what we would most often use in digital design projects. The . PNG, or Portable Network Graphic, tends to have a larger file size than the other two formats, but it also preserves hard edges and can handle a high amount of colors while keeping the load time fast enough to use online.
Is PNG sharper than JPEG?
PNG is a lossless image format using DEFLATE compression. No data is lost during compression and no compression artefacts are introduced in the image. For this reason, a PNG image would retain higher quality than JPEG and would look a lot sharper, it would also occupy more space on the disk.
JPG is the most used image file format. JPG is the file extension for JPEG files (Joint Photographic Experts Group, a committee of ISO and ITU).
RAW files are the highest quality image format. They are loved by photographers as RAW format records all data from the sensor of the camera. Since RAW is an uncompressed format, it gives immense creative liberty to the photographers during post-processing.
- Joint photographic experts group (JPEG or JPG) ...
- Scalable vector graphics (SVG) ...
- Portable networks graphic (PNG) ...
- Tagged image file format (TIFF or TIF) ...
- Portable document format (PDF) ...
- Word document (DOC and DOCX)
More specifically, JPEGs can enable you to squeeze a bit more performance out of your web pages, due to their high compression ratio, but only if you're using them for color-heavy images – like all photographs, basically.
JPG files can be used for Web or print, but it matters whether they are RGB or CMYK and also what their resolution is. It is important to know that JPG is also a “lossy” compression system, which means that the more you compress it, the more image quality it loses—permanently.
Using WebP, webmasters and web developers can create smaller, richer images that make the web faster. WebP lossless images are 26% smaller in size compared to PNGs. WebP lossy images are 25-34% smaller than comparable JPEG images at equivalent SSIM quality index.
JPEGs are designed to efficiently store high-quality digital photos packed with detail and color. They compress large images into much smaller file sizes, making them easier to share and upload online.
There are actually no differences between the JPG and JPEG formats. The only difference is the number of characters used. JPG only exists because they required a three-letter extension for the file names in earlier versions of Windows (MS-DOS 8.3 and FAT-16 file systems).
RAW files are the highest quality image format. They are loved by photographers as RAW format records all data from the sensor of the camera. Since RAW is an uncompressed format, it gives immense creative liberty to the photographers during post-processing.
What is the best file type for web?
Webp is the best format for web.
JPG and PNG are also good choices for the web. If your choice is between JPG or PNG, use JPG for photos and PNG for logos. That's because a JPG is better compressed and loads faster, whereas a PNG will retain more detail and allows for a transparent background.
Google launched the WebP format as part of its mission to make loading times faster across the internet. WebP allows websites to display high-quality images — but with much smaller file sizes than traditional formats such as PNG and JPEG. You can choose to save WebP files with either lossless or lossy compression.
Quality is still reduced—Not so much a disadvantage of WebP as a disadvantage to all lossy compression, the quality of your image is still reduced. For most people, the amount is negligible, but for visual sites like photography or graphic design portfolios you want your visual quality at maximum.
jpg vs . jpeg. They are essentially the same file format in that both are categorized as raster images and use lossy compression. The main difference between the two is simply the file extension and, more specifically, the number of characters used.
JPG/JPEG (Joint Photographic Experts Group)
This file format is widely used by professional photographers and is ideally meant for use with photographs. It can be compressed as small as you like, however, keep in mind that some of the data in the file may be lost due to heavy compression.